Digital Marketing Executive

Reporting to the Marketing Manager, the Digital Marketing Executive will be responsible for creating and delivering Digital Marketing that drives customer traffic and supports conversion through all online channels.

Digital Marketing Executive – Benefits Offered

• £25,000 - £30,000 per annum depending on experience
• Monday – Friday 40 hour week
• Predominantly remote working role - willingness to travel to Letchworth Garden City is essential
• 25 days holiday plus bank holidays 
• Full package of company benefits
• Relaxed and supportive working environment

Digital Marketing Executive - Job Overview
As a Digital Marketing Executive your duties will include;

• Work with PPC Agency to manage Google Ads campaigns, ad creation, keyword research and keyword generation, within monthly budget limits.
• Monitor affiliate marketing and work closely with affiliate marketing agency to create customer offers and validate orders.
• Report on website traffic and performance on Google Analytics.
• Monitor ongoing campaign performance, keeping accurate records, identifying variances and provide recommendations for improvement as necessary.
• Support Digital and CRM team with content and data to assist with SEO and customer comms.
• Manage monthly online promotions, including managing fulfilment of offers and/or prizes.
• Work closely with customer services team to resolve any online customer issues.
• Travel across the UK when necessary and agreed with Manager.

Digital Marketing Executive - Skills & Experience Required

• Degree or relevant marketing qualification
• Experience working within a similar role
• Excellent writing, organisational and communication skills.
• Excellent eye for creative assets.
• Experience creating ads on social media.
• Demonstrated experience to work towards tight deadlines.
• Full UK drivers licence is essential

Thank you for your application.

Please note Lawrence Dean Recruitment is acting as an employment agency & business. Due to the high number of applications we receive, we are unable to respond to all applications individually. If you have not been contacted within 7 working days your application has been unsuccessful on this occasion, but we may contact you about other opportunities in the future.

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